Publicity Support Services
Helping you to grow and develop as an artist
At Island Recording Studios, it’s our business to make your music sound great. But as far as we’re concerned, that’s only half the job… which is why we’re here to help you publicise your new music as well.
These days, if you’re an independent artist trying to make a name and career for yourself, a quality recording is only useful if it comes combined with a slick online presence and media outreach assets that can score you some press and radio coverage. It’s a hyper-saturated world of music out there – with 60,000+ new tracks getting uploaded to Spotify every single day. To be heard, you need to professionally present your music, and engage with media outlets that will broaden your reach and add credibility to your work.
We’ve seen far too many artists leave our studio with a killer new single, but no understanding of how to create a good bio or media release – besides throwing thousands of dollars at a publicity company. This inspired us to become the only studio in South Australia to offer in-house publicity support services; originally just for artists who have recorded with us, but now we’re excited to open up this offering to everyone who needs help!
OVERVIEW OF WHAT WE CAN PROVIDE FOR YOU:
A Complete Release Package
A professionally written Artist Biography
An irresistible Press Release
Online courses to equip you with the tools you need
Release Roadmap Coaching to walk you through every step of the journey
READ MORE ABOUT OUR PUBLICITY SUPPORT SERVICES BELOW
Publicity Support and Release Package
We can provide individual services, but our core offering is our full-service Release Package – a complete kit of essential assets for a DIY new release campaign, providing unmatched value for money. Your assets will be tailor-made via one-on-one consultation with our specialist writer and content creator Nick Pipe, to ensure they suit your individual needs and artistic brand.
The Release Package includes the following:
Spotify Playlist Pitch (only available as part of this package)
Music Distribution & Marketing 101 Course (run through our dedicated artist-support resource - The Indie Launchpad)
READ MORE ABOUT EACH SERVICE BELOW
Individual Publicity Support & Release Services
A powerfully written biography suitable for your website, social media, artist profile on Spotify/other streaming platforms, and festival/live performance promotional materials. A professionally written bio can go a long way!
An essential part of any promotional campaign. A one-page document telling the story of your new release, complete with artist quotes and links to further information. Journalists and radio presenters will use the media release to learn about your new music, generate coverage on their platforms, and as a cheat-sheet to help them interview you for their publications or on the radio – which means you’ll know what questions to expect!
Spotify Playlist Pitch Blurb
A pitch for submission via Spotify for Artists to get your new single – or the lead track from your EP/album – considered for editorial playlisting by Spotify’s curators. Your pitch will make or break your chances of landing an editorial playlist.
The high-quality ‘hero image’ of you or your band that will become a consistent visual representation of your new release. This photo will be provided to the media to accompany all press coverage about the release, and used for your own key online activities surrounding the release.
Music Distribution & Marketing 101 Course
Access to our special online course on distribution and marketing for new releases. This course will help you plan your release timeline and take care of the essentials: from songwriting registration to getting placed on playlists and played on the radio.
The course is run through our dedicated artist-support resource - The Indie Launchpad. Read more here about what the course entails. You will have lifetime access to this course, as well as any future updates made to the course.
WANT TO TAKE IT EVEN FURTHER??
Embarking on a self-guided journey of learning new skills can be difficult. When it’s an essential skill like knowing how to properly and effectively release your new music, you really want to get it right. You’ve no doubt invested significant time, energy and money into producing your music - so you don’t want to waste that investment by quickly throwing it up on Spotify and being another one of the stats who never reaches 1000 streams.
Sometimes, even with a course that maps out the release journey for you, it can still be difficult and overwhelming just to get started. And if you do manage to get started it can be hard to stay on track and do the things you know you need to.
If this sounds like you, then our coaching program may just be the perfect solution for you.
Throughout the program, you will:
Receive a personalised plan of attack for your next release
Work through a series of playbooks to teach you everything you need to know so you can crush your release
Have tasked assigned to you for each playbook to ensure you’re actually doing the things you’ve been taught
Receive feedback on every task you do to make sure you’re not only on the right track, but achieving the best results at each step, setting you up for success
Be held accountable to keep you on track - we want you to succeed!
If this sounds like the perfect opportunity to help you reach your musical goals this year, then hit the button below to get your journey started.